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As President of Lifestyle Communities, Dena brings her deep connections to both the people side and business side of development, construction, marketing, sales and management of the active adult and senior living continuum.
Dena is leading the evolution of Lifestyle Communities as it continues impressive growth including recognition as an award-winning industry leader.
Dena’s moxie in the private sector started in the late 1990’s. Her hard work and determination made her a recognized leader at one of the country’s largest not-for profit senior housing providers. From this more than decade long experience, Dena honed in on her strengths which include creating dynamic, unique communities, defining market opportunity, positioning the product, marketing it to the consumer and forging relationships with peers and consumers along the way. Dena perfected her ability to blend the best of the private and public sectors of the industry. Dena has also developed an acute understanding of the dynamics of the wants and needs of baby boomers through the more senior aging population.
Dena is recognized in the Minneapolis/St. Paul Business Journals 2016 “40 under 40” list of business and community leaders as one of the state’s “leading developers and marketers of senior housing”. She is a fellow of the prestigious national Larry Minnix Leadership Academy- Leading Age, holds a MN Real Estate License and a MN License as an Assisted Living Director. Dena received her B.A. from the College of St. Benedict/St. John’s University and received her Master’s Certificate of Organizational Leadership from St. Catherine University.
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